‘How am I supposed to know if it’s cute on me?’ The strange death of the changing room

As some shops toy with the idea of removing changing rooms, what does it mean for the future of the high street? •Don’t get Fashion Statement delivered to your inbox? Sign up here

Is the changing room dead? According to the teenage fashion mecca, Brandy Melville, it is. The brand has closed all its fitting rooms across stores in the UK, US and Canada, with shoppers taking to social media lamenting the change. “Why does Brandy hate [its] customers?” one TikTok user questioned. “How am I supposed to know if it’s cute on me???!” another exclaimed.Continue reading...