What happened to Honeypot? Why did it fail? (I will not promote.)

Honeypot tried to reverse the hiring and recruiting process: You would post your own profile, and companies would approach you. Focus was mostly on IT and adjacent industries, I understand. Apparently, it did not survive. I am curious to learn why, as I kinda like the idea. I found only very generic information stating that Covid hit them hard, and not much besides that. Does anyone know a bit more? What exactly was the problem?