Attention up for auction
If you win an auction to get a click, you probably overpaid.
Every other bidder stopped bidding, that’s why you won.
Putting attention up for auction is a good business model—for the seller.
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If you win an auction to get a click, you probably overpaid.
Every other bidder stopped bidding, that’s why you won.
Putting attention up for auction is a good business model—for the seller.