The data platform 1Password needed didn't exist. So we built it.

Consider a few tasks that take place across every business, every day:

A product team ships a feature and wants to know if customers are using it successfully.

A finance team needs customer and account information for planning.

An analyst needs definitions to create a report.

An AI assistant needs operational context to answer a business question.

Those sound like different workflows, but they all rely on the same underlying data. And each one of these actors, across each of these teams, needs that data to be both accessible and trustworthy.

At 1Password, trust is at the center of everything we build. Millions of people and businesses rely on us to protect the credentials, secrets, and access workflows that power modern work. The same principle applies to our own internal data.

As our products, systems, and use of AI evolved, data became a shared dependency across the business. It powers everything from Unified Access and secure agentic access patterns for customers, to the workflows used by product, finance, and engineering teams. As those systems grew, so did the number of people and applications that depended on our internal data.

But our data infrastructure did not respond well to this. We had built a centralized data lake supported by a growing collection of bespoke data pipelines and one-off solutions. Each new use case required another integration or transformation. Over time, the data platform became a bottleneck: teams turned to CSVs to move faster, and data engineers spent more time maintaining pipelines than enabling new capabilities.

What we learned was that manually moving data was no longer enough. Data needs to be available in real time, accessible wherever it’s needed, and trusted through the forms our customers need, whether that is through SQL, APIs, dashboards or AI workflows. Privacy and governance need to be built into data the moment it’s created so every downstream use remains secure and unambiguous by design.

This is the foundation…