Apple Highlights 50+ iPhone Apps That Have Already Been Optimized for the Duo

Apple Newsroom:

New editorial collections for iPhone Duo apps and games will go live on the App Store this Friday, with additional app updates rolling out throughout the year. Apps optimized for iPhone Duo are easy to identify with a Made for iPhone Duo badge on product pages across the storefront.

This story highlights dozens of apps that have been optimized. This sort of transition happens every time Apple introduces a major screen change. It happened with the iPhone X in 2017, it happened when the iPhone 6 added a Plus size, it happened when the iPhone 5 changed the aspect ratio from 3:2 to 16:9, and, most memorably of all, it happened when the iPhone 4 went retina. Every time this happens it sucks to some varying degree of suckiness to use apps that haven’t been optimized. And soon enough, all updates still under active development get updated.

Developers know that iPhone users care how apps look and work. iPhone users will switch to competing apps for something like this. I stopped checking Mastodon on my phone for the last week and half because Ivory isn’t optimized. I stopped reading my messages on Signal — I just wait until I’m back at my desk. If I bought a Duo, I’d literally stop using Signal if they don’t update their app soon. Life’s too short to use shitty apps. iPhone developers get that.

Out of all those transitions I listed above, my gut feeling is that there are more third-party apps ready to go on day one for the Duo than for any of those previous transitions. No, it’s not all apps. Some of the apps that aren’t yet updated are quite popular, and others are ones that users can’t easily just switch away from (like, say, your bank’s app). But developer support is not a problem for the Duo. If anything the launch of the Duo has exemplified better than any event in iPhone history just how different the iPhone and Android developer communities are. “Flagship” Android foldables have been out for over 7 years and developer support for them today remains nothing close to developer support for the Duo — and the Duo doesn’t even launch until tomorrow.

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