The Power of Generative Metaphor

The Power of Generative Metaphor August 31 2018 In Generative Metaphor: A Perspective on Problem-Setting in Social Policy Donald A. Schön presents the idea of how metaphors are central to the task of setting the frame in which we are going to make sense of a problem[1]. According to Schön, the metaphor used to present a problem, sets the stage for how we are going to talk about the problem, how we are going to think about it, and therefore solve it. Let’s see an example. Gossip vs Epidemics Back in the ’80s