Why I Stopped "Creating Content"

The first time I saw Michelangelo’s David in person, I wept. Never in my life have I witnessed a more beautiful piece of content.

I wasn’t the only one who felt that way. Museum patrons all around me were looking up from their phones to admire David as well. Despite it being legacy content, David was so scrollstoppingly captivating that it generated stronger engagement than TikTok and Instagram combined, despite those platforms offering fresher, more personally relevant content.