Adam Gordon Bell on Attracting Customers through Blogging

Adam Gordon Bell is a developer, blogger, and the host of the software engineering podcast, CoRecursive. I interviewed Adam about writing and his success at attracting customers through his blog posts when he worked at Earthly.

We talk about:

• How Adam consistently wrote blog posts that reached the front page of Hacker News

• Discovering blog topics that attract potential customers

• Techniques Adam used to strengthen his writing

• The value of writing respectfully about your competitors

Transcript

• Getting started with blogging

• Investing outsized effort for outsized returns

• Getting early feedback on blog posts

• Tools for improving your writing

• Finding focus for writing

• Crafting blog post titles

• Panel-of-experts style of blogging

• Blogging respectfully about your competitor

• Improving your writing through imitation

Note: I’ve lightly edited the transcript for brevity.