Demos are Forcing Functions

Demos are Forcing Functions John Gruber writes about Apple Intelligence’s vaporware aspects in Something Is Rotten in the State of Cupertino . It feels quaint today, but this is why Steve Jobs so often immediately demoed using the feature he had just announced. A demo acts as a forcing function to produce real, working software. And preceding that was an inner forcing function of the software being demoed by its creator within Apple to Steve Jobs, who was notorious for nit-picking and finding where it broke